<p style="margin: 30.0px 0;font-size: 16.0px;line-height: 30.0px;color: #666666;">各位商友好：</p>
<p style="margin: 30.0px 0;font-size: 16.0px;line-height: 30.0px;color: #666666;">为了进一步规范1688交易秩序，提升商家履约意识和买家采购体验，1688平台对现行的《供应产品信息质量违规处理规则》进行修订，目前已生效，针对此次的变化，请大家及时学习并及时自检自查。</p>
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<div style="width: 5.0px;height: 18.0px;background: #027cff;margin-right: 16.0px;position: ;top: 6.0px;float: left;"></div>
<div>一、规则介绍</div>
</h1>
<blockquote style="margin: 30.0px 0;padding: 16.0px 20.0px;font-size: 16.0px;color: #999999;background: #f3f4f5;">【规则变更重点】：</blockquote>
<p style="margin: 30.0px 0;font-size: 16.0px;line-height: 30.0px;color: #666666;">本次规则变更主要针对【不存在的SKU（指这个SKU的商品实际并不存在）与常规的SKU放在一起售卖】的违规情形的处理规则进行了变更，违规情形的管控范围和其他处置措施未做了调整。</p>
<blockquote style="margin: 30.0px 0;padding: 16.0px 20.0px;font-size: 16.0px;color: #999999;background: #f3f4f5;">【重点规则链接】</blockquote>
<p style="margin: 30.0px 0;font-size: 16.0px;line-height: 30.0px;color: #666666;">1.正式完整规则：《供应产品信息质量违规处理规则》</p>
<div style="margin-top: 30.0px;margin-bottom: 30.0px;"><div class="csbc-editor-link-0-1-2"><a style="font-size: 16.0px;line-height: 30.0px;color: #027cff;text-decoration: none;cursor: pointer;" target="_blank" href="https://rulechannel.1688.com/?type=detail&ruleId=1059&cId=3027#/rule/detail?ruleId=1059&cId=3027">https://rulechannel.1688.com/?type=detail&ruleId=1059&cId=3027#/rule/detail?ruleId=1059&cId=3027</a></div></div>
<p style="margin: 30.0px 0;font-size: 16.0px;line-height: 30.0px;color: #666666;">2.关于《供应产品信息质量违规处理规则》变更公告</p>
<div style="margin-top: 30.0px;margin-bottom: 30.0px;"><div class="csbc-editor-link-0-1-2"><a style="font-size: 16.0px;line-height: 30.0px;color: #027cff;text-decoration: none;cursor: pointer;" target="_blank" href="https://rulechannel.1688.com/?type=detail&ruleId=20004094&cId=3044#/rule/detail?ruleId=20004094&cId=3044">https://rulechannel.1688.com/?type=detail&ruleId=20004094&cId=3044#/rule/detail?ruleId=20004094&cId=3044</a></div></div>
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<div style="width: 5.0px;height: 18.0px;background: #027cff;margin-right: 16.0px;position: ;top: 6.0px;float: left;"></div>
<div>二、常见的违规案例（设置不存在的SKU）</div>
</h1>
<p style="margin: 30.0px 0;font-size: 16.0px;line-height: 30.0px;color: #666666;">设置不存在的SKU指的是：商家发布的商品中存在单独的一个SKU规格，且该SKU规格是实际并不</p>
<p style="margin: 30.0px 0;font-size: 16.0px;line-height: 30.0px;color: #666666;">存在商品并设置低价引流。</p>
<blockquote style="margin: 30.0px 0;padding: 16.0px 20.0px;font-size: 16.0px;color: #999999;background: #f3f4f5;">案例一：商家在商品sku中设置【尺寸颜色可定制】的sku，此类描述提醒，请放在商品详情描述中，该SKU非商品售卖规格</blockquote>
<div style="margin-top: 30.0px;margin-bottom: 30.0px;"><div class="csbc-editor-banner-0-1-5"><div style="display: flex;flex-direction: column;align-items: flex-start;"><div style="position: ;display: block;max-width: 100.0%;"><img style="vertical-align: top;max-width: 100.0%;margin: auto;" src="https://cbu01.alicdn.com/img/ibank/O1CN01IUXvP82940YzEJ6tf_!!2442668013-0-cib.jpg"/></div></div></div></div>
<blockquote style="margin: 30.0px 0;padding: 16.0px 20.0px;font-size: 16.0px;color: #999999;background: #f3f4f5;">案例二：商家在商品sku中设置【收藏可送卷】，此类描述提醒，请放在商品详情描述中，该SKU非商品售卖规格</blockquote>
<div style="margin-top: 30.0px;margin-bottom: 30.0px;"><div class="csbc-editor-banner-0-1-5"><div style="display: flex;flex-direction: column;align-items: flex-start;"><div style="position: ;display: block;max-width: 100.0%;"><img style="vertical-align: top;max-width: 100.0%;margin: auto;" src="https://cbu01.alicdn.com/img/ibank/O1CN01Zp1cJT2940Z5aJi9O_!!2442668013-0-cib.jpg"/></div></div></div></div>
<blockquote style="margin: 30.0px 0;padding: 16.0px 20.0px;font-size: 16.0px;color: #999999;background: #f3f4f5;">案例三：商家在商品sku中设置【下单联系修改运费】，此类描述提醒，请放在商品详情描述中，该SKU非商品售卖规格</blockquote>
<div style="margin-top: 30.0px;margin-bottom: 30.0px;"><div class="csbc-editor-banner-0-1-5"><div style="display: flex;flex-direction: column;align-items: flex-start;"><div style="position: ;display: block;max-width: 100.0%;"><img style="vertical-align: top;max-width: 100.0%;margin: auto;" src="https://cbu01.alicdn.com/img/ibank/O1CN01xD6Eql2940ZAIYq06_!!2442668013-0-cib.jpg"/></div></div></div></div>
<blockquote style="margin: 30.0px 0;padding: 16.0px 20.0px;font-size: 16.0px;color: #999999;background: #f3f4f5;">案例四：商家在商品sku中设置【从蕾】，与商品实际无关</blockquote>
<div style="margin-top: 30.0px;margin-bottom: 30.0px;"><div class="csbc-editor-banner-0-1-5"><div style="display: flex;flex-direction: column;align-items: flex-start;"><div style="position: ;display: block;max-width: 100.0%;"><img style="vertical-align: top;max-width: 100.0%;margin: auto;" src="https://cbu01.alicdn.com/img/ibank/O1CN01eB8bAV2940ZC3RwqG_!!2442668013-0-cib.jpg"/></div></div></div></div>
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<div style="width: 5.0px;height: 18.0px;background: #027cff;margin-right: 16.0px;position: ;top: 6.0px;float: left;"></div>
<div>三、常见问题</div>
</h1>
<blockquote style="margin: 30.0px 0;padding: 16.0px 20.0px;font-size: 16.0px;color: #999999;background: #f3f4f5;">Q1 ：如果出现了将不存在的SKU（指这个SKU的商品实际并不存在）与常规的SKU放在一起售卖违规，平台会怎么处罚？</blockquote>
<p style="margin: 30.0px 0;font-size: 16.0px;line-height: 30.0px;color: #666666;">A : 针对同一商品，第一次下架该违规供应产品信息，第二次下架该违规供应产品信息并处罚金50元，第三次删除该违规供应产品信息并处罚金100元。具体详见</p>
<div style="margin-top: 30.0px;margin-bottom: 30.0px;"><div class="csbc-editor-link-0-1-2"><a style="font-size: 16.0px;line-height: 30.0px;color: #027cff;text-decoration: none;cursor: pointer;" target="_blank" href="https://rulechannel.1688.com/?type=detail&ruleId=1059&cId=3027#/rule/detail?ruleId=1059&cId=3027">《供应产品信息质量违规处理规则》</a></div></div>
<blockquote style="margin: 30.0px 0;padding: 16.0px 20.0px;font-size: 16.0px;color: #999999;background: #f3f4f5;">Q2 ：我在哪个页面看到被处罚的记录？</blockquote>
<p style="margin: 30.0px 0;font-size: 16.0px;line-height: 30.0px;color: #666666;">A : 商家可从【1688商家工作台—规则中心—违规记录 】进行查询，具体页面如下：</p>
<p style="margin: 30.0px 0;font-size: 16.0px;line-height: 30.0px;color: #666666;">——进入违规记录的方式1：进入商家工作台，点击待处理违规，进入规则中心页面</p>
<div style="margin-top: 30.0px;margin-bottom: 30.0px;"><div class="csbc-editor-banner-0-1-5"><div style="display: flex;flex-direction: column;align-items: flex-start;"><div style="position: ;display: block;max-width: 100.0%;"><img style="vertical-align: top;max-width: 100.0%;margin: auto;" src="https://cbu01.alicdn.com/img/ibank/O1CN01eXoQqb2940ZCtTch1_!!2442668013-0-cib.jpg"/></div></div></div></div>
<p style="margin: 30.0px 0;font-size: 16.0px;line-height: 30.0px;color: #666666;">——进入违规记录的方式2: 进入商家工作台，右上方搜索规则中心，进入违规记录页面</p>
<div style="margin-top: 30.0px;margin-bottom: 30.0px;"><div class="csbc-editor-banner-0-1-5"><div style="display: flex;flex-direction: column;align-items: flex-start;"><div style="position: ;display: block;max-width: 100.0%;"><img style="vertical-align: top;max-width: 100.0%;margin: auto;" src="https://cbu01.alicdn.com/img/ibank/O1CN019XdRJN2940Z8btYLA_!!2442668013-0-cib.jpg"/></div></div></div></div>
<div style="margin-top: 30.0px;margin-bottom: 30.0px;"><div class="csbc-editor-banner-0-1-5"><div style="display: flex;flex-direction: column;align-items: flex-start;"><div style="position: ;display: block;max-width: 100.0%;"><img style="vertical-align: top;max-width: 100.0%;margin: auto;" src="https://cbu01.alicdn.com/img/ibank/O1CN01NfwjQH2940Z7Z5oK3_!!2442668013-0-cib.jpg"/></div></div></div></div>
<p style="margin: 30.0px 0;font-size: 16.0px;line-height: 30.0px;color: #666666;">——违规记录页面展示：</p>
<div style="margin-top: 30.0px;margin-bottom: 30.0px;"><div class="csbc-editor-banner-0-1-5"><div style="display: flex;flex-direction: column;align-items: flex-start;"><div style="position: ;display: block;max-width: 100.0%;"><img style="vertical-align: top;max-width: 100.0%;margin: auto;" src="https://cbu01.alicdn.com/img/ibank/O1CN01QdUtFN2940Z7Z5oPw_!!2442668013-0-cib.jpg"/></div></div></div></div>
<p style="margin: 30.0px 0;font-size: 16.0px;line-height: 30.0px;color: #666666;">【温馨提示】：针对违规商品，请商家根据提示进行自检自查和整改，避免再次违规。如有特殊情况，可在规定时效内发起申诉。</p>
<p style="margin: 30.0px 0;font-size: 16.0px;line-height: 30.0px;color: #666666;">商友们可以持续关注本帖，常见的案例将持续更新解读哦！</p>