<div style="margin-top: 30.0px;margin-bottom: 30.0px;"><div class="csbc-editor-bold-0-1-0"><div style="font-weight: bold;font-size: 16.0px;color: #333333;line-height: 30.0px;">一、会员号介绍</div></div></div>
<p style="margin: 30.0px 0;font-size: 16.0px;line-height: 30.0px;color: #666666;">会员号是1688平台针对买卖双方开启的私域互动场景，帮助商家促活店铺老会员(回访&amp;复购)。商家可随时发布动态商品并设置&rdquo;对谁可见&rdquo;，精准触达会员。买家可以直接在会员号下单并将动态内容(图/视频)一键转发到微信/朋友圈等下游渠道。</p>
<div style="margin-top: 30.0px;margin-bottom: 30.0px;"><div class="csbc-editor-banner-0-1-5"><div style="display: flex;flex-direction: column;align-items: flex-start;"><div style="position: ;display: block;max-width: 100.0%;"><img style="vertical-align: top;max-width: 100.0%;margin: auto;" src="https://cbu01.alicdn.com/img/ibank/O1CN01QUqAVM29UZOndF3u0_!!2214042238071-0-cib.jpg"/></div></div></div></div>
<div style="margin-top: 30.0px;margin-bottom: 30.0px;"><div class="csbc-editor-bold-0-1-0"><div style="font-weight: bold;font-size: 16.0px;color: #333333;line-height: 30.0px;">二、会员号怎么发？</div></div></div>
<p style="margin: 30.0px 0;font-size: 16.0px;line-height: 30.0px;color: #666666;">三步教你马上学会！</p>
<div style="margin-top: 30.0px;margin-bottom: 30.0px;"><div class="csbc-editor-banner-0-1-5"><div style="display: flex;flex-direction: column;align-items: flex-start;"><div style="position: ;display: block;max-width: 100.0%;"><img style="vertical-align: top;max-width: 100.0%;margin: auto;" src="https://cbu01.alicdn.com/img/ibank/O1CN01xDJE5n29UZOw7G2GY_!!2214042238071-0-cib.jpg"/></div></div></div></div>
<p style="margin: 30.0px 0;font-size: 16.0px;line-height: 30.0px;color: #666666;">1、第一步：账号设置&mdash;&mdash;私密一口价商品设置&mdash;&mdash;会员等级设置</p>
<p style="margin: 30.0px 0;font-size: 16.0px;line-height: 30.0px;color: #666666;">【私密一口价商品】 包含两种：私密上新商品是商家从未在1688上架过的产品，发布后只有设置可见的店铺会员才可看到；专享优惠商品是商家已上架大市场的商品，但为店铺会员设置了专享价（不影响大市场商品售卖，会员专享价仅限设置可见的店铺会员才可查看）</p>
<p style="margin: 30.0px 0;font-size: 16.0px;line-height: 30.0px;color: #666666;">【会员等级设置】:商家可自定义会员分层标准（需满足的条件和对应的会员权益）</p>
<p style="margin: 30.0px 0;font-size: 16.0px;line-height: 30.0px;color: #666666;">2、第二步：发布动态</p>
<p style="margin: 30.0px 0;font-size: 16.0px;line-height: 30.0px;color: #666666;">选择内容类型：私密上新、专享优惠、预上新 &gt;&gt;&gt;编辑内容&amp;选择商品&gt;&gt;&gt;设置谁可见</p>
<div style="margin-top: 30.0px;margin-bottom: 30.0px;"><div class="csbc-editor-banner-0-1-5"><div style="display: flex;flex-direction: column;align-items: flex-start;"><div style="position: ;display: block;max-width: 100.0%;"><img style="vertical-align: top;max-width: 100.0%;margin: auto;" src="https://cbu01.alicdn.com/img/ibank/O1CN018wdMZY29UZOrMYeyA_!!2214042238071-0-cib.jpg"/></div></div></div></div>
<div style="margin-top: 30.0px;margin-bottom: 30.0px;"><div class="csbc-editor-bold-0-1-0"><div style="font-weight: bold;font-size: 16.0px;color: #333333;line-height: 30.0px;">优质内容倡导： 我们倡导商家发布专业、有吸引力的动态；文字20字以上，图片4张以上 ；图文能凸显商品力(卖点、利益点、趋势等) 、工厂实力、服务力等</div></div></div>
<p style="margin: 30.0px 0;font-size: 16.0px;line-height: 30.0px;color: #666666;">3、第三步：会员号开单</p>
<p style="margin: 30.0px 0;font-size: 16.0px;line-height: 30.0px;color: #666666;">1.买家直接在会员号拿货：在动态下加购或者拿货</p>
<div style="margin-top: 30.0px;margin-bottom: 30.0px;"><div class="csbc-editor-banner-0-1-5"><div style="display: flex;flex-direction: column;align-items: flex-start;"><div style="position: ;display: block;max-width: 100.0%;"><img style="vertical-align: top;max-width: 100.0%;margin: auto;" src="https://cbu01.alicdn.com/img/ibank/O1CN01Abo6Aq29UZOjqRtnX_!!2214042238071-0-cib.jpg"/></div></div></div></div>
<p style="margin: 30.0px 0;font-size: 16.0px;line-height: 30.0px;color: #666666;">2.商家在后台选择会员号开单：选择开单买家&mdash;&mdash;编辑合约&mdash;&mdash;买卖双方确认&mdash;&mdash;交货结算&mdash;&mdash;合约完成</p>
<div style="margin-top: 30.0px;margin-bottom: 30.0px;"><div class="csbc-editor-banner-0-1-5"><div style="display: flex;flex-direction: column;align-items: flex-start;"><div style="position: ;display: block;max-width: 100.0%;"><img style="vertical-align: top;max-width: 100.0%;margin: auto;" src="https://cbu01.alicdn.com/img/ibank/O1CN01BL4djl29UZOmqbVxe_!!2214042238071-0-cib.jpg"/></div></div></div></div>
<div style="margin-top: 30.0px;margin-bottom: 30.0px;"><div class="csbc-editor-bold-0-1-0"><div style="font-weight: bold;font-size: 16.0px;color: #333333;line-height: 30.0px;">三、K20会员号核心商家激励活动</div></div></div>
<p style="margin: 30.0px 0;font-size: 16.0px;line-height: 30.0px;color: #666666;">四月我们将开始招募会员号种子商家，跟我们一起共建&amp;跑通产品和运营机制。只要你发布优质内容，就有机会入选会员号潜力商家池，享受官方免费流量扶持。</p>
<div style="margin-top: 30.0px;margin-bottom: 30.0px;"><div class="csbc-editor-banner-0-1-5"><div style="display: flex;flex-direction: column;align-items: flex-start;"><div style="position: ;display: block;max-width: 100.0%;"><img style="vertical-align: top;max-width: 100.0%;margin: auto;" src="https://cbu01.alicdn.com/img/ibank/O1CN01wTF4wf29UZOp9R9qr_!!2214042238071-0-cib.jpg"/></div></div></div></div>
<div style="margin-top: 30.0px;margin-bottom: 30.0px;"><div class="csbc-editor-link-0-1-2"><a style="font-size: 16.0px;line-height: 30.0px;color: #027cff;text-decoration: none;cursor: pointer;" target="_blank" href="https://work.1688.com/?spm=a262jn.21069715.workmenu.dprivate_.7e301768RegFBn&_path_=sellerBaseNew/2017Sellerbase_Customer/private_domain_publish">立即发布动态</a></div></div>
<p style="margin: 30.0px 0;font-size: 16.0px;line-height: 30.0px;color: #666666;">更多问题可以加钉群：32672595，官方小二在线答疑~</p>