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<div style="width: 5.0px;height: 18.0px;background: #027cff;margin-right: 16.0px;position: ;top: 6.0px;float: left;"></div>
<div>升级背景</div>
</h1>
<p style="margin: 30.0px 0;font-size: 16.0px;line-height: 30.0px;color: #666666;">为了帮助实力商家更好地使用实商专属的场景和权益，围绕实力商家的流量获取能力/流量转化能力/交易表现等能力，给商家更多针对性的数据参考建议，快速提升店铺的线上运营能力。</p>
<div style="margin-top: 30.0px;margin-bottom: 30.0px;"><hr style="border: 0;background: #dddddd;height: 1.0px;margin: 10.0px 0;"/></div>
<h1 style="color: #333333;font-size: 20.0px;font-weight: bold;line-height: 30.0px;">
<div style="width: 5.0px;height: 18.0px;background: #027cff;margin-right: 16.0px;position: ;top: 6.0px;float: left;"></div>
<div>什么是月度经营报告</div>
</h1>
<p style="margin: 30.0px 0;font-size: 16.0px;line-height: 30.0px;color: #666666;">月度经营报告是1688平台为实力商家独家专属打造的，以自然月为统计维度的生意经营数据指南，通过这份月度报告，你可以一站式掌握店铺开通实力商家之后的核心经营表现，精准放大自身核心优势，快速定位核心问题！</p>
<div style="margin-top: 30.0px;margin-bottom: 30.0px;"><div class="csbc-editor-link-0-1-2"><a style="font-size: 16.0px;line-height: 30.0px;color: #027cff;text-decoration: none;cursor: pointer;" target="_blank" href="https://shili.1688.com/page/bcb6b9c0.html">点此立即查看我的月度经营报告</a></div></div>
<div style="margin-top: 30.0px;margin-bottom: 30.0px;"><hr style="border: 0;background: #dddddd;height: 1.0px;margin: 10.0px 0;"/></div>
<h1 style="color: #333333;font-size: 20.0px;font-weight: bold;line-height: 30.0px;">
<div style="width: 5.0px;height: 18.0px;background: #027cff;margin-right: 16.0px;position: ;top: 6.0px;float: left;"></div>
<div>核心板块内容解析</div>
</h1>
<div style="margin-top: 30.0px;margin-bottom: 30.0px;"><div class="csbc-editor-bold-0-1-0"><div style="font-weight: bold;font-size: 16.0px;color: #333333;line-height: 30.0px;">PART 1：月度小结</div></div></div>
<ul>
<li style="margin: 20.0px 0;color: #666666;font-size: 16.0px;list-style: disc;">定位：以每个自然月为维度，统计商家的核心数据表现，以及和诚信通同行同层的数据对比。</li>
</ul>
<div style="margin-top: 30.0px;margin-bottom: 30.0px;"><div class="csbc-editor-banner-0-1-5"><div style="display: flex;flex-direction: column;align-items: flex-start;"><div style="position: ;display: block;max-width: 100.0%;"><img style="vertical-align: top;max-width: 100.0%;margin: auto;" src="https://cbu01.alicdn.com/img/ibank/O1CN01wuaqL61Ii9PWoWAnu_!!1058050926-0-cib.jpg"/></div></div></div></div>
<ul>
<li style="margin: 20.0px 0;color: #666666;font-size: 16.0px;list-style: disc;">核心关注点：</li>
</ul>
<p style="margin: 30.0px 0;font-size: 16.0px;line-height: 30.0px;color: #666666;">1、时间筛选按钮：月度经营报告支持查看从上1个自然月起，往前回溯6个自然月的数据；</p>
<p style="margin: 30.0px 0;font-size: 16.0px;line-height: 30.0px;color: #666666;">2、实商服务天数：自最新一次入驻实力商家的时间开始计算，截至到当前的累计天数；</p>
<p style="margin: 30.0px 0;font-size: 16.0px;line-height: 30.0px;color: #666666;">3、月度小结数据：核心展示&ldquo;月展现次数&rdquo;，&ldquo;月累计访客数&rdquo;，&ldquo;月累计支付买家数&rdquo;，&ldquo;月累计支付金额&rdquo;，&ldquo;月累计L2及以上支付买家数&rdquo;这5个核心数据，对比诚信通同行同层的数据。（同行同层定义同生意参谋：对比相同二级类目及类目层级的商家）</p>
<div style="margin-top: 30.0px;margin-bottom: 30.0px;"><div class="csbc-editor-bold-0-1-0"><div style="font-weight: bold;font-size: 16.0px;color: #333333;line-height: 30.0px;">PART 2：数据概览</div></div></div>
<ul>
<li style="margin: 20.0px 0;color: #666666;font-size: 16.0px;list-style: disc;">定位：从更多元的数据维度去了解店铺的经营表现，同时增加对比实力商家同行同层的数据，掌握自己在实商群体中的核心定位。可以查询自2020年1月起，每个核心指标的变化及趋势，帮助商家规划在全年的运营节奏和动向。</li>
</ul>
<div style="margin-top: 30.0px;margin-bottom: 30.0px;"><div class="csbc-editor-banner-0-1-5"><div style="display: flex;flex-direction: column;align-items: flex-start;"><div style="position: ;display: block;max-width: 100.0%;"><img style="vertical-align: top;max-width: 100.0%;margin: auto;" src="https://cbu01.alicdn.com/img/ibank/O1CN01sYIrl61Ii9POIhEyC_!!1058050926-0-cib.jpg"/></div></div></div></div>
<ul>
<li style="margin: 20.0px 0;color: #666666;font-size: 16.0px;list-style: disc;">核心关注点：</li>
</ul>
<p style="margin: 30.0px 0;font-size: 16.0px;line-height: 30.0px;color: #666666;">1、增加实力商家同行同层均值及优秀的对比数据。（同行同层：对比相同二级类目及类目层级的商家。优秀即排名前10%的商家指标数据，平均即排名前40%的商家指标数据）</p>
<p style="margin: 30.0px 0;font-size: 16.0px;line-height: 30.0px;color: #666666;">2、每个字段下的历史数据统计从2020年1月开始计入，一直到上1个自然月（自动对比过去12个月的数据）</p>
<div style="margin-top: 30.0px;margin-bottom: 30.0px;"><div class="csbc-editor-bold-0-1-0"><div style="font-weight: bold;font-size: 16.0px;color: #333333;line-height: 30.0px;">PART 3：核心表现</div></div></div>
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<li style="margin: 20.0px 0;color: #666666;font-size: 16.0px;list-style: disc;">定位：从买家流转链路上，去做精准的定位分析。从流量获取到流量转化再到交易表现，去定位商家在每个环节上的经营效能表现，同时结合实商的权益使用情况，提出经营建议。</li>
</ul>
<div style="margin-top: 30.0px;margin-bottom: 30.0px;"><div class="csbc-editor-banner-0-1-5"><div style="display: flex;flex-direction: column;align-items: flex-start;"><div style="position: ;display: block;max-width: 100.0%;"><img style="vertical-align: top;max-width: 100.0%;margin: auto;" src="https://cbu01.alicdn.com/img/ibank/O1CN01SAIPNz1Ii9POLJyWl_!!1058050926-0-cib.jpg"/></div></div></div></div>
<div style="margin-top: 30.0px;margin-bottom: 30.0px;"><div class="csbc-editor-banner-0-1-5"><div style="display: flex;flex-direction: column;align-items: flex-start;"><div style="position: ;display: block;max-width: 100.0%;"><img style="vertical-align: top;max-width: 100.0%;margin: auto;" src="https://cbu01.alicdn.com/img/ibank/O1CN014xjO8d1Ii9PUswNxf_!!1058050926-0-cib.jpg"/></div></div></div></div>
<div style="margin-top: 30.0px;margin-bottom: 30.0px;"><div class="csbc-editor-banner-0-1-5"><div style="display: flex;flex-direction: column;align-items: flex-start;"><div style="position: ;display: block;max-width: 100.0%;"><img style="vertical-align: top;max-width: 100.0%;margin: auto;" src="https://cbu01.alicdn.com/img/ibank/O1CN01LZkSr11Ii9PZ9Cgm5_!!1058050926-0-cib.jpg"/></div></div></div></div>
<ul>
<li style="margin: 20.0px 0;color: #666666;font-size: 16.0px;list-style: disc;">核心指标解释：</li>
</ul>
<div style="margin-top: 30.0px;margin-bottom: 30.0px;"><div class="csbc-editor-banner-0-1-5"><div style="display: flex;flex-direction: column;align-items: flex-start;"><div style="position: ;display: block;max-width: 100.0%;"><img style="vertical-align: top;max-width: 100.0%;margin: auto;" src="https://cbu01.alicdn.com/img/ibank/O1CN01QleNel1Ii9PX8VPsU_!!1058050926-0-cib.jpg"/></div></div></div></div>
<div style="margin-top: 30.0px;margin-bottom: 30.0px;"><div class="csbc-editor-bold-0-1-0"><div style="font-weight: bold;font-size: 16.0px;color: #333333;line-height: 30.0px;">PART 4：经营账单</div></div></div>
<ul>
<li style="margin: 20.0px 0;color: #666666;font-size: 16.0px;list-style: disc;">定位：帮助商家快速了解通过实商现有专享权益带来成本节约。</li>
</ul>
<div style="margin-top: 30.0px;margin-bottom: 30.0px;"><div class="csbc-editor-banner-0-1-5"><div style="display: flex;flex-direction: column;align-items: flex-start;"><div style="position: ;display: block;max-width: 100.0%;"><img style="vertical-align: top;max-width: 100.0%;margin: auto;" src="https://cbu01.alicdn.com/img/ibank/O1CN01pwgQV01Ii9PX9PjuV_!!1058050926-0-cib.jpg"/></div></div></div></div>
<ul>
<li style="margin: 20.0px 0;color: #666666;font-size: 16.0px;list-style: disc;">核心指标解释：</li>
</ul>
<div style="margin-top: 30.0px;margin-bottom: 30.0px;"><div class="csbc-editor-banner-0-1-5"><div style="display: flex;flex-direction: column;align-items: flex-start;"><div style="position: ;display: block;max-width: 100.0%;"><img style="vertical-align: top;max-width: 100.0%;margin: auto;" src="https://cbu01.alicdn.com/img/ibank/O1CN01IFM8j61Ii9PWipS4S_!!1058050926-0-cib.jpg"/></div></div></div></div>
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